JMC Redefines China's Pickup Scene,
Sets the Bar High for Philippine Expansion

Manila, Philippines | 07 February 2024 – JMC (Jiangling Motors Corporation) continues to challenge the global automotive scene as it soars high in the fiercely competitive Chinese market. The brand’s record-breaking market share growth at 23% is a testament to its commitment to uphold Strength, Conviction, and Attitude in redefining mobility around the globe. JMC's unparalleled success in China serves as a prelude to its strategic expansion into the Philippine market. Aiming to set new benchmarks for excellence, they are backed by the support of global mobility company Astara Philippines.

“With a proven track record of delivering vehicles that seamlessly blend performance, durability, and style, we have come a long way. With our strength as the only commercial vehicle manufacturer established in China with joint ventures with two Fortune Global 500 companies, we stand committed in our pursuit of quality, ensuring that all touch points from manufacturing, sales, and service are held with the highest standards,” Astara Philippines Managing Director Raoul Picello said.

Challenging the Chinese Automotive Scene
Over the years, JMC has consistently demonstrated excellence as one of the leaders in China's automotive market. They are the top manufacturer in the light commercial bus and van segment at 22.7% of China’s market share and ranking second in the pickup truck segment at 23%. The brand has developed and showcased a level of expertise through its track record of innovation, sales, joint ventures, and other milestones. Their journey toward national and global influence is attributed to a dedication to exceptional craftsmanship, innovative ideas, and customer service. This has positioned the brand ahead of competitors, becoming a formidable force in the industry. JMC’s success story is defined by the brand’s persistent commitment to providing solutions to evolving customer needs.

Global Triumph and Reliability
JMC’s success in China is not an isolated feat. It is a defining moment in a narrative of global triumph built on the pillars of reliability and strategic insight. With a proven formula backed by their dedication to innovation, craftsmanship, and service, their success is not confined by borders. Now, its venture to the Philippine market represents a strategic move to impart its winning formula to a wider audience. Supported by a diverse team of over 34,000 employees, its presence goes beyond China. Backed by decades of business growth and development, JMC reinforces its commitment to become a leading global force in the automotive industry.

“JMC is Ready for the World. With advanced technology and a robust production line, backed by the support of over 480 global suppliers, JMC stands at the forefront of innovation, a prime example of excellence in the industry,” JMC Brand Head Arlan Reyes said.

Setting New Standards in the Philippines
JMC’s venture into the Philippines signifies confidence in its formula of success. This underscores their intention to introduce a new era of automotive excellence in the country. Filipinos are now set to experience first-hand the brand’s newest lineup of pickup trucks. Soon to hit Philippine roads, they are bound to take the competition by storm. Teasing a top-notch lineup that’s packed with tech, power, and reliability at great value for money, they are backed by a legacy of success. Marking new territories, they remain steadfast in upholding excellence through their solid foundation of brand credibility.

“JMC's arrival in the Philippines is not just a market expansion; it's the introduction of a legacy. Filipino consumers will soon experience firsthand the quality, innovation, and reliability that have defined JMC's presence in China. The brand looks forward to forging lasting connections with the Philippine community,” Reyes shared.