Be One of the First to Own an Icon: Online Reservations For The All-New Ford Bronco Now Open 


● • Available for the first time in the Philippines, the All-New Ford Bronco is now available for reservations online via the Ford Philippines website● • Ford Philippines will offer the All-New Ford Bronco Outer Banks with Sasquatch Package variant in the country● • The All-New Ford Bronco starts at P4,998,000 and comes with complimentary Peace of Mind service inspection package

MANILA, Philippines, 22 February 2024 – Ford Philippines today opens reservations for the highly anticipated iconic SUV built to take adventures further: The All-New Ford Bronco.

Exclusively available for online reservation, Ford Philippines also announced that it will offer the All-New Ford Bronco Outer Banks with the Sasquatch Package in the country. The All-New Bronco suggested retail price starts at P4,998,000 and comes with complimentary Peace of Mind service inspection package for a worry-free ownership experience.

Setting the mold for SUVs since 1969, the All-New Bronco offers a blend of
unparalleled off-road capabilities and rugged style–making it easy to conquer any terrain.

Built for Rugged Adventures
The All-New Bronco is ready for what the great outdoors will bring, starting with its 5-door body style with bold lines. It has a removable hard top and doors which give passengers an open-air rush with an easy-to-pull-off-and-store removable roof option. It boasts of commanding LED headlights with a signature design that complements its unique black-painted grille and stylish white “BRONCO” lettering that showcases its readiness for rough terrains.

Equipped with the Sasquatch package, it has a 17-inch Black High Gloss-Painted Aluminum with Alloy Beauty Ring and Bead Lock Capable wheels–giving the All-New Bronco an overall muscular appearance. It also has Position-Sensitive Bilstein Shock Absorbers, High Clearance Suspension, and High Clearance Fender Flares along with Mud Terrain Tires–prepared for all the rough off-road driving experience.

Power and Capability on Demand
Under the hood of the All-New Bronco is a 2.7L EcoBoost® V6 Engine with Auto Start-Stop that is mated to a 10-Speed Automatic Transmission which is capable to deliver 335 PS of power and 555 Nm of torque. It also offers a range of driving modes to optimize performance in various off-road conditions as well as Advanced 4x4 with On-Demand Engagement that provides power to all its wheels for enhanced traction and stability. With its G.O.A.T. Modes™ (Goes Over Any Type of Terrain), it can match performance to the terrain, weather, or whatever the roads and trails throw your way, with the simple turn of a dial.

Combining functionality and style, the All-New Bronco comes with a Carbonized Gray Molded-in-Color Hard Top with sound deadening headliner that’s ready to withstand a variety of weather conditions.

Spacious and Functional Cabin
Inside, the All-New Bronco is equipped with leather trimmed seats in dark space gray and navy pier color with a 10-Way Power Adjust for the driver’s seat and 8-Way Power Adjust for the front passenger, extending flexibility to cater to various seating preferences. The 2nd Row has a 60/40 Split that folds if additional cargo space is needed, and also has a recline function and armrest with cup holders.

Tech Connectivity and Safety Package
The All-New Bronco is also equipped with a range of advanced connectivity features. It comes with a SYNC® 4 12-inch Colored Touchscreen with Enhanced Voice Recognition ensuring easier access to various controls of the SUV. The screen also serves as a monitor for the 360-degree camera that helps improve driver awareness with better visibility especially in rocky and unpredictable terrain. It is also equipped with a B&O® Sound System with 10 speakers including subwoofer for an immersive listening experience.

The All-New Bronco also comes with Ford Co-Pilot360™ Technology, a suite of enhanced driver-assist technologies and safety features such as Adaptive Cruise Control, Blind Spot Information System (BLIS®) with Cross-Traffic Alert, Lane Keeping System, and Pre-Collision Assist with Automatic Emergency Braking.

Customers can also connect with their All-New Bronco further through the FordPass app. With certain features such as the Intelligent Oil Life Monitor, Vehicle Status, and Vehicle Location, owners are supported with information to ensure readiness for the adventures they are about to take.

“We are ecstatic to finally add the All-New Bronco to our stable of highly capable off-road vehicles in the country. The opportunity to be one of the first to own an icon is here and we encourage customers looking for a rugged, off-road capable vehicle to reserve the All-New Ford Bronco online starting today,” said Mike Breen, managing director, Ford Philippines.

The All-New Bronco is available in the following colors: Eruption Green, Race Red, Cactus Gray, Oxford White, Azure Gray (additional P20,000), and Shadow Black.

Reserve the All-New Ford Bronco today by visiting A reservation fee of P30,000 is required and is deductible from the total vehicle pricing. The Ford online reservation portal offers a new level of ease, convenience, and security for customers reserving and purchasing their Ford vehicles. On the portal, customers can explore options for their choice of variant and color, as well as mode of deposit payment and the Ford dealership they wish to transact with. Their chosen Ford dealer will then reach out to discuss next steps, which include documentation and vehicle delivery date.